Kraken 360 TGE Playbook Part 3: from launch to scale — sustaining momentum after TGE
This is Part 3 of a three-part playbook for protocol teams preparing for a public token generation event.
This is Part 3 of a three-part playbook for protocol teams preparing for a public token generation event.
The window between "we're ready to launch" and "we've launched well" is where most of the real work happens.
In token launches, early decisions compound. Custody, governance and distribution strategy established months before minting often determine how a protocol performs under real market participation.
Bringing infrastructure, operational experience and global distribution together for millions of crypto users in a purpose-built stack for protocol teams.